Media Release: Garden Route reflects on 2025/26 tourism dynamics

For immediate release
21 April 2026

The Garden Route tourism sector has rebounded strongly after the COVID-19 downturn, with 2025/26 figures showing growth beyond pre-pandemic levels in both domestic and international markets. This recovery highlights renewed confidence in one of South Africa’s premier nature-based destinations.

Despite rising travel costs linked to global instability and fuel prices, regional tourism is expected to remain resilient. International arrivals, particularly from Europe are increasing, drawn by the Garden Route’s strong value-for-money offering and unique experiences.

“The tourism industry is one of the top contributors to the regional economy, supporting jobs and growth,” says Cobus Meiring of the Garden Route Environmental Forum (GREF). “Strategic investments, including upgrades to George Airport and developments around the Port of Mossel Bay, are strengthening the sector’s long-term potential.”

Central to this growth is the region’s natural environment. Indigenous forests, fynbos, and coastal ecosystems underpin a wide range of outdoor activities, from hiking and mountain biking to golf and paragliding. The environment remains the foundation of the Garden Route’s global appeal.

However, sustaining tourism growth will require a stronger focus on environmental protection. Safeguarding biodiversity and advancing the green economy are essential to long-term success.

Climate change is intensifying risks such as drought, flooding, severe storms and wildfires, placing pressure on both infrastructure and ecosystems. Addressing these challenges demands coordinated action from government, the private sector and civil society.

As a climate change think tank, GREF continues to promote sustainable development to ensure the Garden Route’s environment and its tourism economy endures.

The Garden Route Environmental Forum (GREF) is a public platform for environmental managers and a climate change think tank.(www.grefecsf.co.za).

Feature Image: Garden Route & Klein Karoo Tourism represented at the World Travel Market.

ENDS