Category: <span>LED</span>

6 July 2021 Media Release: Garden Route DM remains committed to uplifting SMMEs

Media Release: Garden Route DM remains committed to uplifting SMMEs

For Immediate Release
6 July 2021

Well supported Small, Medium, and Micro Enterprises (SMME) are key drivers of sustainable job creation and remain one of the Garden Route District Municipality’s (GRDM) priority focus areas. GRDM supports SMMEs to promote and develop the economic footprint of small businesses to boost the district economy. For this reason, GRDM donated equipment and resources amounting to R608 000.00, with a maximum value of R40 000 to each SMME.

The official SMME Support and Development Programme Handover Ceremony took place virtually on 6 July 2021. During the event, Alderman Memory Booysen, Executive Mayor for GRDM, said: “The private sector remains bigger than government, and you as SMMEs play a massive role in driving our economy and creating jobs. I see our job as government to create an environment where you can thrive. Hence we continue to embark on these programmes year on year.”

“My message is clear – SMMEs, we need you to help the economy grow even further. I know the state of the economy in South Africa is not great, and we are aware that many people have lost jobs. My vision is to see you grow to a point where you can employ others, particularly vulnerable groups like women and those who are differently-abled,” said Booysen.

Alderman Memory Booysen, Executive Mayor for GRDM (left) during his keynote address. Lusanda Menze (right), GRDM Executive Manager for Planning and Economic Development was the Programme Director for the handover ceremony.

Booysen also said that his travels abroad have confirmed to him that successful economies have strong small businesses. “I also don’t want anyone to lose hope – start small, you have to start somewhere. Sometimes we think we need to start big, but that is not important, rather think big – you will then grow to that goal”.

Mayor Booysen also encouraged beneficiaries to create a footprint in other municipal areas within the district and beyond.

Two SMMEs were presented with an opportunity to share a special word of gratitude to GRDM and stakeholders. The first was Fundi Tonisi from Creamillion General Trading. She said: “Without your assistance, it would not have been possible. Many of us need capital, be it financial, equipment and land. Thank you, GRDM for prioritising us. She said that many are going through traumatic and difficult times but urged beneficiaries to keep looking ahead and reaching their goals.

Neil Moos (Ouma Barbie se Stoepkombuis), shared the second word of appreciation. “GRDM didn’t overlook us, and we are thankful for that. The Covid-19 pandemic has changed many of our financial statuses. Alderman Booysen, and role players, in particular the Local Economic Development Unit of GRDM – thank you for seeing the potential in us and taking us forward with you.” Moos also reminded all beneficiaries that within each person lies the seed of unlimited possibilities and that it should be embraced.

Some of the beneficiaries also thanked the GRDM and its partners in the Zoom chatbox by saying: “Thank you Melanie Wilson and her team – you are all excellent”. Another thanked the GRDM by saying: “We see the assistance as a big stepping stone for helping our business grow”.

In light of the current lockdown restrictions, GRDM Municipal Manager, Monde Stratu said that it’s unfortunate that “we cannot celebrate this day under one roof”.  Stratu commended the GRDM Council, the Planning and Economic Development Department and its partners for the role they played to ensure that the beneficiaries meaningfully benefited from the contributions. “We would have loved to have made the slice of cake bigger but could only share what was available.

Stratu urged beneficiaries to become more resilient and shared his concerns about how the pandemic has caused many to lose their jobs, homes, and livelihoods. “There might be difficult days ahead, but I think our futures will be filled with brighter days”.  He pleaded with beneficiaries to guard the resources given to them and reminded them that the GRDM would keep a close watch on their progress going forward.

According to the Programme Director and Executive Manager for Planning and Economic Development at GRDM, Lusanda Menze, the initiative also forms part of the GRDM’s Economic Recovery Plan and Growth and Development Strategy. “We would like to create economic opportunities within our ecosystem, and this initiative is another step in that direction,” he said.

Many conversations around the economic impact of Covid-19 has focused on the formal economy; however, the devastation on smaller businesses has been enormous. The GRDM Council, also during the 2019/2020 financial year, endorsed monetary support that totalled R400 000.00 towards a similar initiative (read here).

Who are the beneficiaries?

The list of beneficiaries includes Sharlebel, South Cape Funeral Home, Camagwini Services, Elsie’s Handmade Products, Massimo Leather Crafts (PTY) Ltd, Artsmart, BTL Sewing, Debongs Café, Eden Event Management, Mange & Mtsolos Project, Sew Happy Primary Co-op, Ouma Barbie se Stoepkombuis, Max 21st Century Projects, Candidas Event Management, Creamillion General Trading, Figree Joy, George Backpackers, Gwaing Trading Enterprise and Kairos Foods & Services.

Who assisted GRDM to make this initiative a success?

Getting relief to people on the ground can be a challenging task. Therefore, a partnering approach was followed during the evaluation and adjudication process of selecting the most eligible beneficiaries. This approach involved a number of stakeholders, including the Department of Agriculture (DoA), Provincial Department of Economic Development and Tourism (DEDAT), Small Enterprise Development Agency (Seda), Local Economic Development Managers of local municipalities and the Garden Route Development Partnership. The procurement of the capital items was efficiently done by CASIDRA, George Office.

Feature Image: Some of the many items sponsored to SMMEs in the Garden Route


30 March 2021 Media Release: Garden Route DM supports the Klein Karoo Export Agri Hub to create a unique rural economy

Media Release: Garden Route DM supports the Klein Karoo Export Agri Hub to create a unique rural economy

For Immediate Release
30 March 2021

This partnership seeks to develop the Klein Karoo economy, to create a sustainable environment and jobs – some of the important focus areas for the Garden Route District Municipality (GRDM), which wants to form part of efforts to turn around the high unemployment rate of Kannaland communities. A recent partnership came into fruition when the GRDM Council gave the go-ahead for the GRDM Municipal Manager, Monde Stratu, to enter into a Memorandum of Agreement (MoA) on behalf of the GRDM Council with the Calitzdorp Export Agri Hub. This landmark agreement will see that high impact pomegranate farms in the Klein Karoo get off the ground.

The immediate need for the Calitzdorp Export Agri Hub was for a R600 000.00 injection to carry out a water study for the area. This phase, which was eventually funded by GRDM, includes a water study that involves the drilling of boreholes. Subsequently, two desalination plants for reverse osmosis, capable of cleaning 60 000ℓ of water per hour, were donated by the Calitzdorp Export Agri Hub to GRDM. These plants have an original purchase value of R2.5 million.


According to Dirk Rudolph, the contracted Geohydrologist, boreholes are currently being drilled in accordance to a geophysical survey that indicated that the most viable option would be to drill formations north-west of the pomegranate farm. This area includes the Baviaanskloof, Skurweberg, Goudini and Cedarberg formations.

At the moment, each borehole is analysed at regular intervals by using a V-notch weir during drilling. This will help the Geohydrologist to get an estimate of the blow yield of each borehole. According to Rudolph, this will be followed by each borehole being subjected to a 72-hour constant pumping test.


Research indicates that pomegranates require 6000 m³ water per hectare. This is 2.5 times less than almonds and about 2.8 times less than Lucerne, which makes it this the crop with the highest return per litre of water. Although this type of farming is still quite a young industry in South Africa and the Southern hemisphere, studies indicate that Kannaland and Oudtshoorn offer the best micro-climate for pomegranates in the Southern part of Africa.

The project, coined the ‘Klein Karoo Export Hub’, wants to see the 1% pomegranate export market held by South Africa expanded. According to Monde Stratu, GRDM Municipal Manager: The plan is to meet the demand for pomegranates during off-seasons to other parts of the world and the Klein Karoo Export Hub aims to export at least 50% of all pomegranate from this hub to other parts of the world. The GRDM’s partnership with the Klein Karoo Export Hub was carefully considered, subsequent to available research about pomegranate exports from South Africa. “The demand and supply factors relating to the industry, local soil analysis, climatic and environmental studies are some of the many factors we had to get insights about,” he said.


The GRDM Council supports the drive to promote economic growth through a co-ordinated regional approach and partnership in agriculture and Agro-processing that is focused on employment creation and exporting. “If all goes according to plan, a 1000 hectares (10 million square metres) of land will be acquired, of which 10% will be reserved for ten (10) Black Economic Empowerment (BEE) farmers,” said Alderman Memory Booysen, Executive Mayor for GRDM. “According to our calculations, each of these farmers will receive 1%, or otherwise calculated as 100 000 square meters or 10 rugby fields of land to produce pomegranates and to form part of the pomegranate crop value chain,” he explained. “We therefore fully support the Klein Karoo Export Hub project because we will also be able to create a unique model for rural development in the region that can be duplicated elsewhere. This is also in line with our efforts to implement the Joint District Metro Approach (JDMA).”

The project would see the establishment of an Agri-village, housing approximately 600 farm workers who will own their own properties. “We anticipate that the project will create 1800 permanent jobs and 2000 seasonal jobs, pomegranate orchards and attract Agri Tourism,” said Booysen. Project Klein Karoo Export Hub has already secured 30Ha for the development of the Agri Village.

It is planned to grow Wonderful Pomegranates in the Calitzdorp area. The area is already known for exporting apples, pears, peaches, plums, grapes, and apricots elsewhere. The Klein Karoo Export Hub, known as Celebratio, already has a packhouse for fresh fruit and will also build juicing, oil pressing and process facilities to enhance its business model.

The GRDM Planning Department implements the project through its Project Management Unit. According to PMU Manager, Mr Passmore Dongi, “the idea is to create sustainable rural economies that can withstand the shocks and test of time”. It is imperative that as a District we have a paradigm shift in terms of sustainable development and begin the process of looking at development in a holistic manner. In order to deal with unemployment, poverty and other issues we need to be visionaries and begin to use locally available resources to address local challenges and to capitalise on comparative advantage as it pertains to our region. This project is aimed to bring a new dimension and perspective to the concept of rural development as this is aimed to demonstrate what honest PPPs arrangements can yield – if the engagements are transparent and with the objectives of addressing the needs of society at heart.  This project will create an oasis of wealth in an area deemed to be of no significant value because of the climatic conditions. The project will also have significant green energy projects to power most of the activities in the hub. “We will create a smart clean rural Agri hub that responds to the UN Sustainable development goals,” said Dongi.

Feature image: Alderman Memory Booysen, GRDM Executive Mayor (middle), with two of the ladies working at the Celebratio packhouse, Lewonia April (left) and Andrew-leen Jacobs (right).


1 February 2021 Media Release: Invest in our region – Message by Mayor Booysen and a background of the Garden Route

Garden Route District Municipality Executive Mayor, Alderman Memory Booysen

Media Release: Invest in our region – Message by Mayor Booysen and a background of the Garden Route

Growth and development is a key strategic pillar for the Garden Route District Municipality (GRDM) and the GRDM has therefore compiled a Garden Route Growth and Development Strategy (GRGDS) to facilitate development in the Garden Route district (GRD). Local Economic Development (LED) Departments in each municipality plays a pivotal role. LED is globally, but especially in developing countries, seen as the solution to improved quality of life, unemployment, poverty and inequality. Executive Mayor, Alderman Memory Booysen said: “Through a local economic development process, the GRDM seeks to empower local participants in order to effectively utilize business enterprise, labour, capital and other local resources to achieve local priorities, including promoting quality jobs, reducing poverty, stabilizing the local economy and generating municipal taxes to provide better services”.

“The result is that more and more local businesses are now geared and ready for South African, African and international investments. The GRDM Planning and Economic Development Department encourages the public, private and civil society sectors to establish partnerships and collaboratively find solutions to common economic challenges,” said Booysen.

According to Booysen, the GRDM is approaching growth and development in a holistic nature looking at all sectors of the economy and how they are interlinked to achieve socio-economic growth. In doing this, the GRDM is looking at achieving the following:

  • Attraction of both outward and inward investment
  • Investment in both hard and soft infrastructure
  • Making the business environment more conducive to business
  • A participatory approach to LED
  • Public Private Partnerships (PPP)
  • A move towards community-based LED.

The GRDM has developed a Garden Route Investment Prospectus containing regional catalytic investment opportunities across the Garden Route. The purpose of the prospectus is to display the region’s investment-friendly climate and its economic activities and opportunities to the national and international business community and in so doing, attracting new investments and retaining and expanding existing investments in the Garden Route region. The prospectus includes the investment opportunities of all seven (7) municipalities within the boundaries of the region, as well as the District Municipality’s specific opportunities.

Download the  Garden Route Investment Prospectus.

A background of the Garden Route District

The GRDM is one of five District Municipalities (DMs) in the Western Cape Province of South Africa and the second largest economy outside of the Cape Metro. The Garden Route district (GRD) covers an area of 23 331 km² in the south-eastern part of the Western Cape, covering the regions known as the Garden Route and the Little Karoo. The N2 is a valuable transport route for goods and tourists alike and connects the GRD to the Overberg District and the Cape Metro area in the west and the Eastern Cape Province to the east, while the N12 and the R62 links the GRD with inland areas to the north.

The GRD is the Western Cape’s largest and most significant rural district. The area covers one of the country’s best-known scenic tourism areas and boasts a relatively broad-based, steadily expanding regional economy. Agriculture, tourism, wholesale and retail trade, business and financial services, construction and manufacturing are key sectors of the regional economy, in terms of value addition, The largest sectors of the GRD economy are finance, insurance, real estate and business services, followed by wholesale and retail, and manufacturing. Combined, these three sectors contributed 60, 07 per cent to the total Gross Value Added (GVA) generated by the GRD economy in 2015, an increase from 57,78 per cent in 2001. The increase in the GVA is attributed to a sharp increase of 104, 2 per cent in the contribution of finance, insurance, real estate and business services to the GVA. Over the same period, the contribution of the manufacturing sector to GVA decreased from 16, 19 per cent to 13, 96 per cent. Wholesale and retail trade contribution to the GVA of the GRD economy remain relatively stable over the period, hovering between 17 per cent and 18 per cent from 2001 to 2015.

The economic growth and development of the GRD depends on monopolising on its competitive advantages. The GRD has a wide range of competitive advantages namely the coastal line, with opportunities of ocean economy and coastal tourism; large forestry; arable land for agriculture and farming, and effective natural resources.

The GRDM is pursuing projects that include the establishment of a development agency, bulk infrastructure provision, products value chain development, renewable energy, enterprise development, integrated waste management and other projects as identified within the GRGDS. These projects and programmes will enable the GRDM to fulfil its constitutional mandate and also address the UN-SDGs, but above all address the three critical issues of poverty, unemployment and economic growth.

The district is well-known for its tourist’s attractions and natural beauty. Pristine beaches (many with ‘Blue Flag’ status) and warm waters dissolve inland into picturesque lagoons and lakes, tropical forests, rolling hills and, eventually, the Outeniqua and Tsitsikamma mountain ranges. The GRD hosts two of the three biodiversity hotspots that have been identified in South Africa. These are the Cape Floristic region (CFR) and the Succulent Karoo (SK) region.

The Garden Route is ideally located in terms of its competitive advantages of a diverse economy expanding towards a technologically apt and industrialised district, attracting investors and industries because of its location, existing infrastructure, good governance and growth potential.

Key contact person for investment opportunities

Are you interested in investing in any of the investment opportunities offered by Local Government in the Garden Route District? Contact the Manager: District Economic Development and Tourism, Ms Melanie Wilson,


19 November 2020 Media Release: Garden Route unemployed youth commences 12-month telecommunication network operations training

Media Release: Garden Route unemployed youth commences 12-month telecommunication network operations  training

19 November 2020
For Immediate Release 

Garden Route youth between the ages of 18 and 25 yesterday, 16 November 2020, received induction training for a 12-month telecommunication network operations learnership which will officially start today. The programme is a strategic partnership between Garden Route District Municipality (GRDM), Muja Media, Long Ships and MICTSeta. GRDM Executive Mayor, Alderman Memory Booysen; GRDM Portfolio Chairperson for Roads and Transport Planning Services, Cllr Rowan Spies; Training and Development Committee Chairperson, Cllr Stephen De Vries; and Acting GRDM Municipal Manager, Ms Trix Holtzhausen, were present at the engagement with all the relevant stakeholders, including the 25 beneficiaries.

Mojo Media offers television products, outside broadcasting, content creation, audio-post production branded content, channel management, graphics, video editing and facility rentals. The training will take place at Bethesda in Rose Moore where they will be attending classes under the supervision of their Facilitator Mr Limbani Maxwell.

The Garden Route youth are ready to embark on their new journey with Mojo media. During the induction session it was evident that the learners are passionate about the road ahead of them, i.e. learning about Telecommunication. When they were given opportunity to meet the Executive Mayor, Alderman Memory Booysen, their faces lit up with smiles of hope for a positive change to their careers.

During Mayor Booysen’s address he said, “If the chance comes your way grasp it. I encourage all of you to shine in your work and to become the best you can be”. In his speech he focused on his own background too and how he progressed in life and where he finds himself now.

Learners were given the opportunity to thank all the stakeholders who made it possible for the learnership to exist. Two learners were chosen to share a word of thanks, Riaan Van Schalk Wyk and Akhona Ncaphayi. Akhona Ncaphayi displayed confidence in her speech when saying, ”On behalf of other learners, I would like to thank service Seta partnering with Garden Route District Municipality for giving us this opportunity to be a part of this learnership; this will help us to learn new skills.

Ms Yonela Ncaphayi ,  one of the Moja learners sharing a word of thanks to the organisers of the learnership.

GRDM frequently rolls out learnerships and internships to assist the youth to enter the job market. Many youngsters struggle to get work because they lack experience, which is why such interventions are of great value. Visit to see what jobs and opportunities are currently offered by the GRDM.





19 October 2020 Media Release: GRDM SMME Development Programme benefits SMMEs of the Garden Route

Media Release: GRDM SMME Development Programme benefits SMMEs of the Garden Route

For immediate release
19 October 2020

Representatives from small businesses in the Garden Route, on 14 October 2020 received essential business products from the Executive Mayor of Garden Route District Municipality (GRDM), Ald. Memory Booysen. This handover formed part of the GRDM Small Medium and Micro Enterprise (SMME) Development Programme.

Executive Mayor of GRDM, Ald. Memory Booysen, during his keynote address to all stakeholders and beneficiaries of the SMME Development Programme at the event.

The objectives of the initiative are to assist small businesses with equipment, stock and other necessities to strengthen, improve and expand their businesses to create more employment opportunities within the Garden Route district. A total of R400 000 was made available in the 2019/2020 financial year for this project. As of now, this initiative will assist these businesses that have been challenged in various ways – even prior to the COVID-19 pandemic, as a result of the weakened economy.  The SMME sector is also the cornerstone of the economy and is a key priority of the GRDM. SMMEs support and restore the economy in line with the municipality’s Economic Recovery Plan. The Plan is therefore one of the interventions of the municipality to revive its economy.

To qualify as a beneficiary, businesses had to be in operation for at least one year within the boundaries of the Garden Route district.

During his keynote address, Executive Mayor of GRDM expressed a word a gratitude to the GRDM Council, Municipal Manager, Mr Monde Stratu, and the Economic Development team for their continued efforts to ensure that SMMEs from the District are sought after. Although Alderman Booysen admitted that the COVID-19 lockdown has turned everything upside down, it also presented many opportunities to the GRDM. He said:  “COVID-19 has given us an opportunity in terms of what we can do and it made us realise what we are not doing. During this time we realised as Government, what we are not doing so well when holding hands with the informal sector. We focus a lot on big businesses, and COVID-19 has shown us that we have to reach out now more than ever to the informal sector”.

Alderman Booysen said to the entrepreneurs present:  “The President of the Republic of South Africa, Mr Cyril Ramaphosa and the Premier of the Western Cape, Mr Alan Winde, are all looking for innovation and for us to turn the economy around is to be innovative – we thus have to walk the talk with you as small businesses. When we walk with you, we would be fully informed about your operations. When you would need help, we would be able to open up more doors for you,” Mayor Booysen added.

After Alderman Booysen highlighted that the GRDM has embarked on some big developments, he further encouraged all entrepreneurs to be ready with their products when these developments fall in place. “For us to beat what the lockdown has caused to the economy of the Garden Route,” he said: “We need to create jobs and more jobs. We must stop thinking that we only have to stand in queues to apply for jobs, “what we need is to create entrepreneurs and jobs”.

Mr Quinton Coetzee, Regional Manager of Seda (left) and Mr Alex Qunta, Provincial Manager of Seda (right), thanked GRDM, Mayor Booysen and Municipal Manager, Mr Monde Stratu for the municipality’s relationship with Seda.

While addressing the entrepreneurs at the event, Mr Quinton Coetzee, Regional Manager of Seda, said, “Business entrepreneurs sometimes feel alone, but you need to understand that you are part of the bigger team”. He further said that with the support of partners it becomes easier to stay in business and to keep the doors of the business open. While elaborating on their role in the partnership to assist SMMEs becoming successful exporters of their products, he said, “We looked at the needs of the entrepreneurs and how to fill those gaps. Mr Coetzee stated:  “For the past twelve months we trained the entrepreneurs in exporting and pricing, and now these entrepreneurs are in a position to price their products correctly. Training, information and access to information are therefore critical in the success of any business,” he emphasised.  Mr Alex Qunta, Provincial Manager of Seda, thanked the leadership of GRDM, Mayor Booysen and Mr Stratu for the municipality’s relationship with Seda.  To the SMMEs, Mr Qunta said:  “There are only two days in the year that nothing can be done, one being yesterday and the other day is called “tomorrow”.  He added:  “Today is the right day to love, believe in yourself and mostly live your idea and passion”.

Words of appreciation from Beneficiaries

Two of the entrepreneurs Hendrik Tiemie from Hendrik’s Wire Art and Ms Sherrelle Swartbooi from Pure Niqua (Pty) used the platform to share special words of gratitude to the all stakeholders involved.

Mr Tiemie said: “I thank our Heavenly Father for making these contributions possible”. He also thanked the GRDM Team, Mayor Booysen, the GRDM Council and Economic Development team for investing into his business and for their support. He also expressed his appreciation to the relevant Seda business advisor, for her assistance in support of his business. To his fellow SMMEs he said:  “Do not give up; stand firm and you will eventually see the results – you will indeed see it was all worth it”. 

When addressing the audience, Ms Swartbooi highlighted, “Whenever you see a successful business, someone once gave birth to a decision that traveled from the mind, through the heart and into the world to be nurtured by sacrifices, hard work, by innovation, by mistakes, small and large wings, determination and triumph. On behalf of all SMMEs she said: “Thank you to GRDM for this initiative and for assisting our businesses during these difficult times. You have made our dreams a reality and also if you don’t build on your dreams, someone will hire you to build their dreams. Always dream and build your own dreams,” she added.

Municipal Manager, Mr Stratu, in his closing remarks, said that this event came at an opportune time, while the country is facing an economic crisis. After sharing his views with all present and saying that our main role is to ensure that we create an environment for business to thrive, he also conveyed a special word of thanks to all stakeholders for making the event possible and for giving entrepreneurs of the Garden Route another opportunity for their businesses to succeed.

The event was directed by Mr Lusanda Menze, GRDM Executive Manager for Planning and Economic Development and successfully organised by the Economic Development Unit of GRDM in collaboration with the Seda and the Department of Agriculture.


Media Release: Garden Route students graduate after completing Cater Care Training Programme

Media Release: Garden Route students graduate after completing Cater Care Training Programme

For Immediate Release
5 February 2020

Friday, 31 January 2020, marked another prestigious highlight for representatives of the Garden Route District Municipality (GRDM) and the Francois Ferreira School of Culinary Art, when they witnessed the graduation of seventeen (17) Cater Care students from the Garden Route, in the presence of their parents. The ceremony took place at the Francois Ferreira Academy, which is located at the Mount View Resort in George.

Councillors and Management of Garden Route District Municipality and Mr Francois Ferreira, Head of the Francois Ferreira Academy of Culinary Arts, with the Cater Care students who graduated on Friday, 31 January 2020 in George.

The purpose of this collaborative programme between GRDM and the Francois Ferreira Academy is to address the high rate of unemployment within the Garden Route district through the Cater Care Training programme.  The course commenced on 4 September 2019 and concluded on 29 November 2019. During this period, the programme required all students to attend classes from Mondays to Thursdays from 8:30 to 15:00. It was expected from each student to attend class in uniform supplied to them while in training at a wing of the academy which is based in Oubaai, George.

“Take your eagle wings and fly”

Executive Deputy Mayor of GRDM, Cllr Rosina Ruiters, during her keynote address at the event.

During her keynote address at the event, Executive Deputy Mayor of GRDM, Cllr Rosina Ruiters, said: “A total of R350 000 was funded by the GRDM to train previously disadvantaged individuals in the Cater Care Programme with the intent to equip people to access jobs in the local Hospitality industry and Tourism sector”. She furthermore shared a motivational message with students and referred to the story of the eagle that was raised by a chicken and explained: “The chicken found a lost egg not knowing where it came from and then brooded the egg to become like a chicken”.  With these words Cllr Ruiters encouraged all students: “Take your eagle wings and fly – do not become a chicken”.

At the event, it became evident, that this journey was not only for students to be awarded with another certificate, but it served as proof of their overall passion and enthusiasm for the industry. This became known when two former students, Jackson Lencoe and David Griffins, shared their personal stories with the audience. Lencoe encouraged the students with the words: “If you want something, you have to be relentless and creative.” He furthermore shared words of appreciation to the Academy and GRDM who helped him discover the chef in him.  David Griffins furthermore said:  “I appreciate the opportunity provided to me” and shared these words with the students: “When I entered the academy, I knew nothing about being a chef, but with positive attitude and determination, everything else will follow; I learned, practised and never gave up,” he concluded.

Head of the Francois Fereirra Academy, Mr Francois Ferreira, focused predominantly on work ethics when entering the workplace, during his speech.

Adding to the words of Cllr Ruiters and the former students, the Head of the Academy, Mr Francois Ferreira, applauded all members of the team for their sheer commitment and congratulated them with the following words: “All of you worked very well throughout the course. We could see it in your theory and practical marks, with the lowest class percentage of 67% and the highest at 91%. Very well done”, he cheered. Mr Ferreira also sensitised all students and said that now becomes the harder part of finding permanent employment. To all who are not employed, he said: “Search for opportunities who fits your skills set and to students who are already employed, he said: “Look after your jobs as it is so skaars soos hoendertande”. He concluded: “You must have the right attitude and the right work ethic. Work hard at creating your career with the opportunity provided to you by Garden Route District Municipality”.

The ceremony concluded when Mr Ferreira extended a word of gratitude to the representatives of GRDM when he said:  “Thank you for taking hands with us to improve the lives of our youth in the Garden Route”.

Media Release: LED & SCM Indaba underway in Mossel Bay

Media Release: LED & SCM Indaba underway in Mossel Bay

For Immediate Release
20 July 2020

A two-day Local Economic Development (LED) and Supply Chain Management (SCM) Indaba is currently underway in Mossel Bay.

The theme of the Indaba is “Utilising procurement as a lever to enhance local economic development – Maximising citizens impact”

A myriad of topics will be discussed over the next two days, which include some of the following:

  • Public Procurement as it links the government’s development and strategic agenda and public financial management system with social, economic and environmental outcomes” (Western Cape: Economic Procurement Policy);
  • Context of supply chain management on the limitation hampering service delivery and the effects SCM has on local economic development;
  • How do we navigate economic opportunities in a rule driven environment to maximizing citizen impact;
  • The inclusion of the LED statement in the Integrated Development Plan (IDP) that propels SCM to become a strategic enabler for economic development: Aligning IDP, SCM and LED”; and
  • Exploring creative mechanisms and/or solutions to address economic impact through procurement and deal with the economic challenges within various localities.


Media Release: Local Content and Production (LC&P) Workshop hosted in George

Media Release: Local Content and Production (LC&P) Workshop hosted in George

For Immediate Release
4 November 2019

The Western Cape Department of Economic Development and Tourism (DEDAT) in partnership with Provincial Treasury, the Department of Trade and Industry, as well as the Garden Route District Municipality (GRDM), recently, held a Local Content and Production (LC&P) workshop at the Outeniqua Research Farm in George.

Municipal Manager from Garden Route District Municipality, welcomed all stakeholders present and contextualised the municipal environment in relation to local content and the local economy, during the event.

The workshop formed a part of road show that was conducted in various districts within the Western Cape.  Discussions focused on the issues that impact on the progression of LC&P, specifically in the Garden Route district.  For this reason, local business representatives from various sectors and municipal officials from the local economic development and supply chain managements units attended the engagement to share their experiences and address issues in terms of local content and production.

During his welcoming speech and overview of the district, Municipal Manager of the GRDM, Mr Monde Stratu, spoke about the challenges of local content in a broader context and said: “When we talk about local content and production, it means we have some form of competition”.

He also referred to the economic instabilities internationally and narrowed it down to local challenges, including issues relating to the national electricity provider, unemployment, corruption within a municipal context. These challenges have become sophisticated because of globalisation etc. and we need to look at protecting our local industries.  Mr Stratu also mentioned that when South Africa’s economy opened its markets to international businesses, “it had to have some mechanism in place to protect our own economy, hence we talk about protection of the local industry and growing our own economy, creating sustainable jobs…”.  With these issues in mind and more specifically the issue of unemployment, he asked: “How successful were we in creating sustainable jobs in our district?” To which he further added: “Our sheer unemployment statistics are telling us that something is extremely wrong”. Mr Stratu advised that perhaps the Government should not explore new regulations, instead we should perfect what we already have and analyse it to determine what we are doing wrong”.

GRDM SCM officials who also attended the workshop, were (fltr): Manager of Finance, Mr Tebello Mpuru, Senior Accountant: SCM, Ms Deidre Raubenheimer, as well SCM Officer, Ms Sandisa Gologolo, SCM Administrator, Ms Melantha Botha and SCM Officer, Ms Bukelwa Ndzinde.

Various other vital issues were raised at the event, such as the issue of support and the development of SMMEs to be able to respond to tenders, as many of the tenders received from SMMEs are non-responsive. Manager in Finance at GRDM, Mr Tebello Mpuru, responded with his concerns about practical issues experienced by a supply chain management practitioners, as well as bidders and suggested that DTI, should make guidelines available to accompany regulations in order to reduce these administrative issues.

Ms Patricia September, from the Western Cape Department of Economic Development and Tourism (DEDAT) advised SMMEs to make use of the services offered by SEDA and all other resources available to develop themselves. Ms September also emphasised: “When the need for training arises SMMEs must approach Government to fill those skills gaps within industries”. She furthermore acknowledged that government institutions and industry do have best practices and advised that those best practices be shared with one another.

All inputs gathered at the workshop will be discussed at a LC&P Summit and Exhibition for Government that is scheduled to take place this year. The purpose of the Summit and Exhibition will be to formulate a policy for the acceleration of local content and production of local commodities.

National and Provincial Government officials, as well as municipal officials from the district including Local Economic Development and Supply Chain Management (SCM) officials, representatives from SMMEs, local corporates, including the SABS, business associations and industry representatives from the LC&P sectors attended the workshop.

What is Local Content and Production?

 “Local Content” means that in terms of the manufacturing process the materials and labour in the manufacturing of the designated sector goods, are produced within the borders of South Africa. Therefore “locally” refers to “proudly made in South Africa” and does not begin to ring fence procurement from only people within the town or region, but for all South Africans irrespective of location.

Leap Entrepreneurial Development / ABSA Accelerator Programme


Small, Medium and Micro Enterprises (SMMEs) situated in the Garden Route are invited to register and participate in the Leap Entrepreneurial Development / ABSA Accelerator Programme.

Criteria – must be in business for more than two years with a turnover of more than R 500 000.

Introduction – Government has prioritised entrepreneurship and the advancement of Small, Medium and Micro-sized Enterprises (SMMEs) as the catalyst to achieving economic growth and development. With the assistance of other government departments and institutions, the Department of Trade and Industry takes the lead in implementing SMME-related policies, to ensure that adequate financial and non-financial assistance is provided to the sector, for its long-term prosperity and that of the country as a whole.

The importance of SMMEs on the South African Economy – According to the 2015 World Bank’s Global Economic Prospects, six of the fastest growing economies in the world are in Africa: Ethiopia, Tanzania, Mozambique, the Republic of the Congo, Rwanda and Cote d’Ivoire. Whilst South Africa offers a business-friendly environment, out of 189 economies listed by the World Bank in terms of the ease of doing business, it has slipped six places – from 37th (2014) to 43rd (2015).

According to Gideon Nieman in his book Small Business Management: A South African Approach (2006), SMMEs in South Africa have become an important focus for policy makers because:

• The labour-absorptive capacity of the small business sector is higher than that of other size classes
• The average capital cost of a job created in the SMME sector is lower than in the big business sector
• They allow for more competitive markets
• They can adapt more rapidly than larger organisations to changing preferences and trends
• They often use local resources
• They provide opportunities for aspiring entrepreneurs, especially those who are unemployed, under-employed or retrenched
• Workers at the smaller end of the scale often require limited or no skills or training; they learn on the job
• Subcontracting by large enterprises to SMMEs lends fertility to production processes
• They play a vital role in technical and other innovations

SMMEs are expected to function as a driving force in South Africa’s social and economic stability. The country is experiencing an expansion in the middle income segment with its increasing access to buying power. Consequently there have been mounting pressures on existing infrastructure such as healthcare, security systems, services, supply of electricity, clean water and recycling, all of which offer opportunities for SMMEs to service them as well as markets around the globe. The growth of the Internet offers prospects for small companies to grow through becoming e-commerce enabled – and geographical boundaries have therefore become porous.

Government policy such as that of Broad-Based Black Economic Empowerment, particularly its Enterprise or Supplier Development pillars, can facilitate the realisation of increased economic growth coupled with appropriate tax policy to result in SMMEs making a considerable and important difference to the South African economy. The small businesses sector in South Africa does already make a significant contribution to the gross domestic product (GDP).

According to South Africa Web, small businesses contribute 30% to South Africa’s GDP – which is less than small businesses in developed countries that contribute around 50% to the GDP and those in Asia that contribute around 40%. With regard to employment, SMMEs in South Africa absorb about 70% to 80% of the employed population and contribute less than 4% to export earnings, leaving a large margin for growth.

The government, particularly with the championing by the Ministry of Small Business Development, Minister Lindiwe Zulu, has committed to a high level of support for small business through a mix of tax concessions, grants and free advisory services.

“We live in a time where jobs are no longer secure or abundant. We are increasingly called upon to be self-reliant, to take risks and initiatives and to generate our own income,” says Bev Moodie in her book, Entrepreneurship Made Easy (2000). Thus entrepreneurial activity has to become the cornerstone of economic growth in South
Africa and can be an important source of net job creation which the country sorely needs.

What impedes business growth?
• Burdensome regulations
• Lack of skills
• Local economic conditions
• Cost of labour
• Lack of finance
• Municipal cost & services
• Increased competition

In their 2015 SME growth index headline results, the business environment specialists SBP, who conduct an extensive annual study, analyse the challenges small businesses face in South Africa. They survey 500 established companies employing less than 50 people in manufacturing, business services and tourism. The 2015 survey listed the following factors that are constraining growth and which need to be addressed: burdensome regulations (40%), lack of skills (38%), local economic conditions (37%) and the cost of labour (32%).
This important research maps the way forward in terms of issues that need to be addressed in order for this crucial sector to burgeon and grow the economy so that South Africa joins the list of the fastest growing economies in the world.

Accelerator Programme Objectives

The Absa Accelerator Programme will be versatile with multiple delivery styles that are all suited to provide an interactive experience which covers the key business management elements of your business. These may include: (1) Financial management/Financial literacy, (2) Costing and pricing, (3) Sales and marketing, (4) Legal and compliance requirements for SMEs and Business systemisation.

Programme Structure

The programme was designed and delivered by experts and it has been extensively peer reviewed. It is mindful of the time pressures faced by SMEs and therefore the delivery method offers flexibility for you to participate at your own pace without compromising the quality of the outcomes. It will provide a structured, interactive experience which covers key elements of your business, supported by tools and resources for easy application. Also key is that you will be able to share experiences and form strong networks with like-minded entrepreneurs, building useful connections for your business.


Purpose of Module 1: Marketing
This Unit Standard is aimed at learners who wish to develop an understanding of the way market mechanisms operate in a new venture. It will also address the economic realities of South Africa and the role new ventures play in job creation.

On achieving this unit standard, the Learner will be able to:
✓ Explain the free market system in terms of perfect and imperfect competitive markets.
✓ Discuss and illustrate the interaction of demand and supply in price determination
✓ Identify and discuss the factors that drive economic activity.
✓ Describe the development and significance of markets with particular reference to South Africa.

Purpose of Module 2: Costing &Pricing
This Unit Standard is for learners who want to be competent in applying the principles of costing and pricing in determining profit margins for a new venture. The Unit Standard will assist the learner to determine the future profitability by establishing whether the costs involved will generate sufficient profit to justify the launching of the new venture.

On achieving this unit standard, the Learner will be able to:
✓ Identify and apply the criteria of a price setting policy for a new venture
✓ Identify and analyse internal and external factors that impact upon pricing decisions
✓ Demonstrate an understanding of the relationship between costs, revenue and profits

Purpose of Module 3: Financial Management
This unit standard is intended for learners who have to manage the finances of a business venture. Learners who achieve this Unit Standard are able to manage the income and expenditure of their own business and base financial decision-making on financial data.

On achieving this unit standard, the Learner will be able to:
✓ Explain financial aspects involved in running a business.
✓ Establish accounting systems.
✓ Analyse elements of an income and expenditure statement.
✓ Analyse elements of a Balance Sheet.
✓ Use the evidence in financial statements to make decisions.

Purpose of Module 4: Human Resource Planning
A learner achieving this unit standard will be able to analyse policy, procedures, agreements and conditions of employment applicable at the workplace environment and take the full responsibility to optimise and maintain efficiencies in policies. The learner should be able to identify trends and have the ability to implement acceptable systems to deal with this.

On achieving this unit standard, the Learner will be able to:
✓ Be responsible for the development and maintenance of effective human resource policies and practices.
✓ Be responsible for the drafting of job descriptions, recruitment, selection panels, and employment contracts
✓ Be responsible for the institute and facilitation of disciplinary policies, actions and hearings
✓ Develop, facilitate and monitor disciplinary policy, process and procedures
✓ Institute performance evaluation committees and manage the performance evaluation process.
✓ Participate in the implementation of applicable labour legislation

Ideal client profile
• Client should ideally be an Absa banking client (personal account holder may also be considered).
• Trading for at least two years
• Have a turnover of at least R 1 Million per annum (minimum of R 500 k per annum may also be considered)
• Black owned enterprise
• Operating within the Eastern Cape

The programme is structured in such a way whereby SMMEs don’t just get the necessary knowledge to improve their current business operations, but they are guides step by step taking into consideration their own business operation.
The proven success of the programme which was held in Bloemfontein and Kimberley attest to the value of the programme whereby people went from not banking with ABSA to being clients, whereby their knowledge about their financials increase and where they can now pose questions to those assisting them.

How to register

Interested SMMEs are requested to send their company registration documents, BBBEE affidavit and ID copy to before close of business on 5 November 2018.

All SMME Development Practitioners – book your seat


If you are an practitioner or involved in local economic development, find out more and request your seat here.
The Western Cape Government’s Department of Economic Development and Tourism (DEDAT) is planning to build an online SMME support ecosystem platform — a multi-functional website including a “map” of all SMME support structures.

SMMEs will be able to register on the platform and also be visible to practitioners. The platform will make SMME support more visible and accessible, enable practitioners to promote awareness of their services, and allow SMMEs to search for a range of support providers, tools and other resources. Then platform will also benefit business associations and Chambers who can promote their offering and reach out to new members.

We’d like to tell you more, and hear your views, at this breakfast briefing session. Light continental breakfast served.

Seats are limited, but if we are unable to accommodate you, we will contact you after the briefing events to provide you with more information on the platform and how you can participate.

Events will be taking place as follow:

Cape Metro. Woodstock, 28 May 2018
Cape Winelands. Worcester, 04 June 2018
Overberg. Caledon, 05 June 2018
Eden, George, 06 June 2018
Central Karoo. Prince Albert, 07 June 2018
West Coast, Saldanha, 22 June 2018 (TBC)

Go to and book your seat at a briefing near you.